eco:logisch — Making sustainability tangible in everyday life
A conceptual mobile app that supports people in living more sustainably through clear information, community support, and light gamification — step by step. Created as the capstone project of my UI/UX bootcamp at SuperCode.
Problem
Many people want to live more sustainably but face a lack of orientation, unclear information, and the feeling they can't make a difference alone. Getting started seems complex — motivation fades.
Target group
People who want to act consciously and value clear, practical, motivating support — no finger-wagging, just solutions that fit everyday life.
Screens
High-fidelity mockups
Process
- 01
Research
Interviews, surveys, secondary research, affinity mapping, HMW
- 02
Ideation
Value proposition, brand identity, moodboard, user flow, sitemap
- 03
Design
Wireframes, low- to high-fidelity prototyping, UI
- 04
Testing
Usability testing and iterations
Solution — core features
Product scanner
Quickly check product sustainability and labels.
Progress tracking
Make small steps visible: points, streaks, milestones.
Community
Share, inspire, learn — motivation through role models.
Rewards
From 500 points: a tree is planted as tangible impact.
Impact
eco:logisch is a conceptual project responding to a real and growing need. Many people want to live more sustainably but lack orientation, motivation, and feedback. The app makes sustainable behavior visible, measurable, and rewarding by supporting small everyday steps and showing their impact.
More Projects
Discuss the project?
I'm happy about feedback and exchange.